I’m Yuchen :)
Hi! Hej! 嗨! Hallo!
Hi! Hej! 嗨! Hallo!
As a designer
Due to my love of design, I want to see and learn more. So, stepping out of my comfort zone, I moved from Guangzhou to Umeå, then to Copenhagen, then to Aarhus, and now I'm back in Umeå for my final year of Master study.
I firmly believe that the value of a designer is our ability to observe, research, analyze, and practice. We can build complex models, make fancy renders, and shoot amazing videos. But these are just extra spice; the thought is the most valuable as a designer.
I am not an idea monkey, and I may not be able to give a solution immediately when I see a problem. But I have enough analytical skills to put conditions and clues together and analyze, then come up with a solution.
If you ask me what good design is, I would say that good design is based on analysis and research, is user-centered, and provides a good user experience.
Education Background
Umeå Institute of Design (09/2020-06/2023), Sweden
MFA Advanced Product Design
Jiangnan University (09/2014-06/2018), China
BFA Product Design
Working Experience
Industrial & User Experience Designer (08/2023-Current)
Swift Creatives, Aarhus, Denmark
Industrial Design Intern (01/2022-07/2022)
Swift Creatives, Aarhus, Denmark
Industrial Design Intern (08/2021-01/2022)
Holscher Design, Copenhagen, Denmark
Junior Industrial Designer (04/2019-07/2020)
R&D Department of Sund Intelligent Technology Co., Ltd, Guangzhou, China
Teaching Assistant (09/2018-01/2019)
Master Workshop of Intangible Cultural Heritage of Guangdong Polytechnic Normal University, Guangzhou, China
Honors
IF Design Award 2026
Feb 2026
Braun Prize 2024 winner - Bronze
Dec 2024
James Dyson Award - Global Top 20
Nov 2024
Core 77 Design Award - Health & Wellness Student Runner-Up
Jun 2024
Core 77 Design Award - Commercial Equipment Student Runner-Up
Jun 2024
Red Dot Design Winner - Healthcare
June 2024
Red Dot Design Winner - Tools, Industrial Equipment and Machinery
June 2024
IDEA - 2024 student finalist
June 2024
Red Dot Design Winner - Wellness
June 2023
UX Design Award - New Talent Nomination
Mar 2023
UX Design Award - New Talent Award
Sep 2021
Core 77 Design Award- Home & Living Student Notable
Jun 2021
The 10th Golden Frog Award - Excellence Award
Jul 2018
The 7th Tai Hu Design Competition - Grand Prize Winner
Jul 2018
Skills
CAD tools:
Rhino(Nurbs & Sub-D), Solidworks, C4D
Illustration tools:
Figma, Adobe Illustrator, Adobe photoshop
Video editing tools:
Adobe Premiere, Adobe After Effect, Figma
Others:
Adobe Indesign, Adobe Lightroom
Languages
Cantonese: Native
Mandarin: Native
English: Fluent (C1)
As a life-loving person
I am passionate about design but also passionate about my life. I like trying new things! After coming to Europe I also developed my hobbies, I got into bouldering , hiking, and skiing. My favourite sport is bouldering, currently I am around V5-V6 level.
I love cooking and I am a vegetarian! I love little animals and my dream is to have a fluffy fluffy boy/girl as my family member. But before that I'm trying to get along with my boyfriend's family dog, and I think he likes me quite a bit (At least I offer him petting massages and give him little snacks). But when will my dream come true????😭😭😭
As a leather crafter
Another important part of my life is leather crafting. In my spare time, I create handmade leather products, and the process helps me slow down and find inner peace. Here are some of my handcrafts :)
And BTW! I belong to one of China's ethnic minorities - Shē
I am proud, of course. Very proud of my ethnic.
The She ethnic group is one of China’s smallest minority groups. There are about 700,000 She people only, and I am one of them.
The outfit I’m wearing in this photo is called the Phoenix Dress. The black and red are the ethnic’s representative color. The enormous crown is the phoenix’s mimicry. Hope you like it as well!